Writing SEO articles does not have to be complicated. In fact, it is really quite simple, once you know why and how you should attack the process. To better understand how you should write your articles, from a business point of view, let’s look at three important business concepts that should play a role in how you design your SEO articles.
Understand your niche and focus on it. With such fierce competition these days it is relatively pointless to try and compete with websites that are in the page rankings of five and up. Utilise keywords in your SEO articles that will really benefit you over the younger, less experienced competition and do not purposely go head to head with the big guys.
Know your market and understand it well. Just because you have a good product idea does not mean that you have a market for it on the Internet. Some concepts are best done at physical locations and do not do well in the virtual marketplace. Doing your market research will save you time and money.
Familiarise yourself with what your visitors are looking for and give it to them. With so many websites fighting for clicks and ultimately sales, you have little time to impress your visitors. If you do not catch their attention right away, they will go somewhere else. When you begin to write your SEO articles, make sure that you look at it from a visitor’s perspective.
Now that you are aware of what you should know before you start an SEO article campaign, what is the next step? Here is a simple outline of the SEO article writing process:
Once you have chosen your topic of choice, you should do thorough keyword research to ensure you will be able to accomplish what you have started out to do. Make a list of a minimum of 15-20 main keywords. Then create another list of related keywords. This way you can use the first list as a tool to create your main pages and the related keywords to create your internal pages and SEO articles. This will give you the greatest chance of success.
Put the pedal to the metal and just write it. Don’t waste countless hours trying to be perfect on the first draft. In fact, don’t even worry about placing all of your SEO keywords as you write. Get your thoughts out and critique later. You will be much more effective and efficient this way. Additionally, don’t worry about tilting your SEO articles until you are finished writing. Many times what you intended to write about will change during the process.
Once you have completed writing your SEO article, do a good editing job and then strategically place your keywords throughout the article. Make sure, however, to keep it logical and easy to read. There is nothing worse than reading an article that makes absolutely no sense. Your customers will remember the negative experiences if you give it to them, so don’t!
SEO articles are one of the most effective marketing tools you have for your Internet business. Take the time to get it right the first time around. If you plan to hire SEO article writers, make sure they will write to your standards and get the process rolling!